The so-called customized service is "tailored", I will provide what the customer needs, rather than what I provide, the customer will accept what. The essence of customized service is personalized service based on standardization. In order to truly achieve customized service, service personnel must study the characteristics of guests, figure out the psychology of guests, master the needs of guests, improve their adaptability, be good at dealing with various situations, and do a good job in various services.